Smartway is a co-pilot to help reduce food waste in supermarkets.

We are providing technological solutions to hundreds of stores across Europe, allowing immediate economic gains while reducing food waste.

With an app embedded in industrial barcode readers, our tools detect the products approaching their sell-by dates, print secured barcoded markdown labels, and ensure the item is sold at the best price. Our data-driven, AI-powered solutions increase our customers' net revenue while sustainably tackling food waste.

Key figures:
• 30 tonnes of products saved daily
• 60 000 meals saved daily
• 65% food waste reduction on average
• +€100 000 gross margin for a €15 million supermarket

Clients: Auchan, Carrefour, E.Leclerc, Intermarché, Géant Casino, Leader Price, Système U, GBH, Vival... in France, Romania, Portugal, Spain, Belgium.