January 1412:00 pm–12:30 pm
Globally, retailers are facing unchartered territory and changing consumer expectations – with customers placing increasing importance on safety, convenience and experiences. But what behaviors are momentary, and which are fundamental changes? The Economist Intelligence Unit’s Melanie Noronha and Nuno Pedro, SAP Head of Commerce, explore what consumers across different generations and countries value in their online and future in-store shopping experiences. Rob Wood from The Entertainer, a leading toy store, explains how they identified opportunities and rebuilt their business strategies for thriving in a new retail world.