The focus of this talk is how to enable retailers to make data driven decisions in response to changing markets.
This session will cover three major points:
- All data should be stored and available in its raw form;
- Data should be cataloged - an inventory of data assets helps break down organizational silos;
- The various forms of analytics - descriptive, predictive, and prescriptive.
We will illustrate each point with examples from engagements Cloudreach has delivered in partnership with Microsoft Azure.