January 122:45 pm–3:15 pm
Customer habits and behaviors have changed rapidly over the past few months. The pandemic has forced retailers to modify strategies and plans - some retailers have been forced into survival mode, some have had to invest heavily in e-commerce, and some are focusing on the customer experience. It is now more important than ever to focus on your customer. In this 30-minute discussion, the conversation centers around how the customer experience has become the driving force for businesses to persevere through the pandemic.