FORWARD TOGETHER

Merkle interactive discussion: Capitalizing on the growth of eRetail

Tuesday
January 19
1:30 pm2:00 pm

Open to Retailers with a Full Conference or Expo Pass. Space is limited to 50 individuals, on a first-come, first-served basis.

Over the past 18-24 months, there has been a surge in Retail Media Networks (RMNs) with retailers looking to maximize the use of first-party data, personalize experiences, build a new revenue stream and innovate across an evolving retail landscape.

Join this interactive session to learn about:

  • The evolving landscape and how retailers should adapt to be successful
  • The role of the retail media network
  • The challenges retailers face and how organizations can scale their co-op or digital media offering
  • The importance of partnership with CPGs, technology and platform partners

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