Retail’s rethink moment: Reimagining business as UNusual with Saks Fifth Avenue and lululemon

January 21
11:00 am11:45 am

The most opportunistic point of view is that "from crisis comes immense opportunity." This year that edict remains more relevant than ever. In this mainstage session, hear how retail has risen to the occasion to re-imagine the experience in the most unusual of times. In back-to-back fireside chats, leaders from high-end luxury department store Saks Fifth Avenue and prominent athletic apparel company lululemon share their companies' journeys in thinking differently to meet the immense challenges this year has brought to bear.

First, Saks President and CEO Marc Metrick will share insights about the current luxury consumer mindset, the quick decisions and strategic actions taken to manage through the pandemic and beyond, and how his team is reimagining the shopping experience to solidify Saks’ position as the premier luxury shopping destination.

Next, lululemon President of Americas and Global Guest Innovation Celeste Burgoyne, will talk about the company's thoughtful COVID-19 response strategy, as well as how its global approach to omni channel and guest innovation and engagement experiences helped the company scale while many retailers pulled back.

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