Salesfloor interactive discussion: Why leveraging store associates for virtual selling is the competitive advantage in the future of retail

January 13
1:30 pm2:00 pm

Open to Retailers with a Full Conference or Expo Pass. Space is limited to 50 individuals, on a first-come, first-served basis.

As retailers rationalize the store labor model, the winning strategy will be to redefine the role of the associate instead of cutting labor.

Virtual selling is reinventing the role of associates: they can engage in digital outreach, hold two-way conversations with customers, host virtual events, book virtual appointments, shop live with online shoppers, and send personalized product recommendations.

Join us and Ben Bridge Jeweler as we explore how critical trends in conversational sales, intelligent recommendations, and data-driven personalization are the competitive advantage in the future of retail. Regina Aiello, Vice President at Ben Bridge Jeweler will share how they are leveraging virtual selling to transform the way their store associates serve online customers.

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