Al Sambar

Al Sambar
General Partner
XRC Labs
Al Sambar spearheads business strategies and development as General Partner at XRC Labs. Prior to his appointment at the NYC tech accelerator, Al held the role of Managing Director at Kurt Salmon’s North American Retail and Consumer Group. For more than 20 years, Al has been providing retailers and consumer companies with strategic planning, organizational design, consumer insights and operating performance improvement services, with deep specialization in omni-channel retailing and global brand management. He writes frequently about innovation in retailing and apparel brand management and is regularly cited in leading publications including Harvard Business Review, The Wall Street Journal and The New York Times.

Speaking in:

January 14
12:00 pm12:30 pm

The pandemic and rapid growth of e-commerce has put pressure on brick and mortars to reinvent their purpose while digital has needed to quickly develop creative ways to bring new shopping experiences to consumers. We'll explore how live commerce is helping retailers meet the moment. 

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