Kelly Mahoney

Kelly Mahoney
Kelly Mahoney
VP, Customer Marketing
ULTA Beauty
Kelly Mahoney has a proven executive leadership track record and over 15 years’ experience driving revenue growth through loyalty, payment, and technology-led marketing solutions. Kelly is the Vice President of Customer Marketing at Ulta Beauty, responsible for the Ultamate Rewards Loyalty program, member lifecycle communications and enterprise-wide personalization strategies as well as the CRM solutions. She plays a critical role in delivering value added programs to our members, enabling associates to deliver a superior member experience, and increasing top-line growth to the enterprise. Prior to this role, she held the position as Director of Strategy at Ulta Beauty, responsible for the strategic plan for retail process optimization by focusing on the development and execution of omni-channel solutions, mobile payment, associate training & communications.

Speaking in:

January 12
2:45 pm3:15 pm
Now more than ever, brands must shift from transactional to meaningful connections to cultivate brand love and long-term loyalty. With more than 30 million members in its Ultamate Rewards program, Ulta Beauty leverages data to curate content and tailor experiences to help beauty enthusiasts navigate more than 500 brands and 25,000 products in-store and online. Ulta Beauty’s mission is to bring… Read more