Kristen Riggs

Kristen Riggs
Senior Vice President, Chief Growth Officer
The Hershey Company
Kristen Riggs oversees the company’s growth strategy, including the consumer intelligence and strategy team, strategic growth platforms, marketing excellence functions, innovation, research and development, and The Hershey Experience. Her focus is to accelerate the company’s enterprise growth.

Kristen is a dynamic Hershey veteran with marketing, sales and commercial operations experience leading billion-dollar businesses across brand marketing and sales. She has a proven track record of transforming operations and cultures to drive growth and profitability. As Vice President and GM of Commercial Planning, she led U.S. Volume Planning and Integrated Business Management along with a range of commercial strategic planning responsibilities.

Kristen joined The Hershey Company in 2005 and has held a range of commercial leadership roles in brand marketing, shopper marketing, global marketing, sales, the Reese’s brand and was VP/GM of Brand Commercialization.

Before joining Hershey, Kristen worked as an engineer for Samsung Semiconductor in Austin, Texas. Kristen holds an MBA from the University of North Carolina at Chapel Hill’s Kenan-Flagler Business School and a Bachelor of Science degree from Purdue University.

Speaking in:

January 21
12:00 pm12:30 pm
The CPG industry epitomizes the speed and shifting demands of the modern marketplace across a wide spectrum of consumer touchpoints, while the extreme turbulence of the past year adds more complexity to navigating such rapidly changing tides. In this session, Hershey's SVP and Chief Growth Officer Kristen Riggs will speak with RBC Capital Markets Managing Director Nik Modi to discuss key lessons… Read more